KFC: sign the Better Chicken Commitment in Thailand

KFC has been a KFC has been a leader in improving chicken welfare. Over the last few years, KFC in the UK, Ireland, Germany, the Netherlands, Belgium, Sweden, Denmark, and France, signed up to the Better Chicken Commitment -- a promise to its consumers to improve animal welfare standards.

But in Thailand,
it's a different story.

KFC says:“We’re always pushing improvements to chicken welfare standards across our supply chain”(Source : KFC 2019)

Then why, in Thailand, does KFC have some of the world's worst welfare standards for chickens?(Source : World Animal Protection 2020)

: sign the BETTER CHICKEN COMMITMENT in Thailand now!

What's life like for factory-farmed chickens?

Image credit: World Animal Protection

Overcrowded conditions

Of the 7.2 billion broiler chickens reared and killed for their meat every year, two-thirds are confined to a space smaller than an A4 sheet of paper.

Image credit: World Animal Protection

Unnatural environment

Most industrial farming systems stop chickens behaving naturally. Barren environment provides few opportunities for birds to perch, forage, explore or dustbathe. With these natural activities denied, chickens suffer stress and physical problems like lameness and lesions on their skin.

Image credit: World Animal Protection

Growing to breaking point

The modern industrially-farmed meat chicken is the result of extreme genetic selection. Each chicken is expected to reach its slaughter weight just 42 days. Chicken's immature bodies can't handle such rapid growth -- resulting in skeletal problems, overworked lungs and heart, and sores that can't heal and even death.

Image credit: World Animal Protection

Lighting matters

Most industrially-farmed chickens spend their whole lives in closed sheds without any natural light. Lights are left on for prolonged periods, often with only a short period of darkness. This means that chickens are unable to rest as they would naturally.

Image credit: World Animal Protection

A life of misery

Chickens are intelligent, sentient beings, but the factory farm system still treats them as a commodity through ongoing, needless suffering.

*All the images present here are for campaigning purpose only. The images represent convention systems of broiler production that's not specific to KFC supply chain.

How is KFC keeping Thai

consumers in the dark?

Real Secret Recipe?

KFC said it has produced a global animal welfare guidelines. But KFC Thailand won't make the documents public.

Hiding from responsibility?

When World Animal Protection tried to ask KFC about its animal welfare standards, company representatives failed to show their commitment to improving chicken welfare.

Thai consumers deserve the same

Why should Europe markets receive better standards than Thai consumers? Consumers deserve the same high quality products no matter where they are in the world.

Consumers in Thailand have the right to choose meat from high welfare farms

Consumers have the right to know where their meat comes from so that they can decide where they would like to purchase their food. Farms and businesses should be open and transparent with their information.

What consumers are saying

The chickens make you profitable, they should also be happy !

CHANIDAPA NONTHICHAN

Don’t let your lack of welfare damage your reputation !

Pattarapong Jariyalerpong

We must evolve to cater to consumers’ needs, whilst it may be difficult, we must start adjusting our ways.

Piyathida Najai

We want chickens to live happily free from torture.

TEERAPONG POUGSAN

Please let the chickens live freely and torture-free. Treat them like they are living creatures rather than objects or a moneymaking tool.

APHISARA THANANCHAI

Just because you run a business, that doesn’t mean you can disregard the basic requirements needed to raise chickens in a high welfare environment and disregard the rights of consumers to consume chickens free of antibiotics.

PORNVALEE AKKAPONGPUN

Whilst we raise chickens to consume them, we still want them to live a happy and natural life.

ARANYA AMPORNRAT

We must care more about the welfare of chickens and must be transparent with the public. We must disclose information on how we choose our produce.

Phitchaporn Buamag

Our demands

We call on KFC Thailand to show its support for chicken welfare in Thailand by supporting the following initiatives:

1

Growing slowly

Chickens on higher-welfare indoor farms are allowed to grow at a slower, more natural rate. This helps them live healthier, less painful lives.

2

Natural behaviour

Chickens who are able to behave more naturally suffer less stress and also have fewer physical problems such as lameness and skin lesions

3

Natural lighting

Vision is a chicken’s main sense and providing them with natural light encourages them to move around more and dark periods allow them to rest.

4

Making space

When chickens have more space, this increases their comfort, reduces their stress and encourages them to move, scratch, peck and dustbathe.

5

Better Chicken Commitment

KFC Thailand must implement the throughout its supply chain by 2030.

News

เครือฟาสต์ฟู้ด KFC แห่งแรกในสหราชอาณาจักรมุ่งมั่นสู่มาตรฐานใหม่ด้านสวัสดิภาพไก่

12.07.2019

แฉเบื้องหลังการเลี้ยงไก่ของฟาสต์ฟู้ดแบรนด์ดังระดับโลก!!

01.07.2021

ยื่น 2 หมื่นรายชื่อปลุก KFC ตื่น หยุดทรมานไก่

20.11.2021

The Real Secret Recipe

is a campaign run by World Animal Protection Thailand.

We’re World Animal Protection. We’re on a mission to change the way the world works to end animal cruelty and suffering. Forever.

Contact :

27th Floor, 253 Asoke, Sukhumvit 21 Road,

Khlong Toei Nuae, Wattana, Bangkok 10110

Contact for our campaigns information: info@worldanimalprotection.or.th

Contact for our campaigns information: info@worldanimalprotection.or.th

or call 02 007 1767 press 1

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